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Your audience wants help - not videos

People want relevant info. They don’t want videos, articles, gifs, podcasts, etc for the sake of them. They just want the damn info. So,...

Fear. Maybe the final hurdle.

As a comms guy, I make the case for certain strategies. As video guy, I make the case for certain tactics. As a nonprofit guy, I connect...

Is fast, catchy content maybe bad?

Media is now made, used, and connects at an unimaginable, massive speed and scale in an infinite digital sphere. Marketers, publishers,...

High or low production videos?

First, loose definitions: High = specialty cameras, mics, and recorders. Specialty lighting. Editing and effects that give it a polished,...